If you ever take a marketing course, they will tell you that branding is everything. You have to uniformly and successfully brand your product or service and stay “on brand” at all times. After all, what you sell is your brand. Athletic wear brands don’t sell running shoes, they sell an active lifestyle. Beer brands … Continue reading Does the Brand Make a Difference? Discussing Honda Transmissions →

Transmission fluid is important. Without transmission fluid, your vehicle won’t move. If you have an insufficient amount of transmission fluid, you’re going to have problems. To avoid transmission problems, there are a few things you should know about transmission fluid. Here are six facts about transmission fluid.  1). Transmission Fluid is Automatic Transmission Fluid The … Continue reading 6 Facts About Transmission Fluid →

Whenever the transmission in our vehicle acts up or stops working, we bemoan our rotten luck. “Oh, great”, we think, “Now I got to deal with this.” But as we stand by the side of the road cursing a blue streak about our misfortune, it’s often the case that, actually, we’re partly to blame for … Continue reading 5 Most Common Mistakes that Can Ruin Your Transmission →

If you don’t know a lot about how vehicles work –which is OK, by the way; you don’t have to know all the inner workings of the automobile in order to drive one responsibly– you may find it odd that there are shops dedicated entirely to one component of the vehicle. Sure, there are other … Continue reading What Can a Transmission Shop Do? →

If you know anything about transmissions, you probably know that there are different types of transmission. You almost certainly will have heard about manual and automatic transmissions. You may not have heard of CVT transmissions, however. When buying or leasing a new or used vehicle, one of the things you should definitely consider is the … Continue reading The 3 Types of Transmissions: Manual, Automatic, and CVT →